GTA VI beer labels approved for Florida brewery, per US filings

Three beer labels tied to Grand Theft Auto VI have been approved by the US Alcohol and Tobacco Tax and Trade Bureau (TTB), according to a report from Dexerto. Fan site iGrandTheftAuto first spotted the filings, which point to the series' fictional drinks possibly reaching real shelves.

The applications came from Tripping Animals Brewing, a brewery based in Doral, Florida, on the outskirts of Miami. Neither the brewery nor Rockstar Games has officially announced a collaboration.

What we know

According to Dexerto, the three approved labels are:

• Pißwasser, approved on September 29
• No Mames Vice City, approved on October 9
• Patriot, approved on October 15

Pißwasser and Patriot are long-running fictional beer brands from earlier Grand Theft Auto games. No Mames Vice City is new: Dexerto describes it as a 6% ABV lager whose label shows a dog in sunglasses and a gold Vice City chain set against a pink and purple sunset, with GTA VI branding featured prominently.

The filings sit alongside a broader run of real-world tie-ins ahead of the game's November 19 release. Dexerto notes that Rockstar is spending $4 million on a Miami marketing campaign themed around Vice City. In September the studio revealed a $400 Collector's Edition that includes Oakley sunglasses and a Macca the Gator statue. Rockstar has also partnered with the Miami Heat on a clothing line that features a real version of Vice City's 100% completion T-shirt, and influencers have been sent promotional merchandise.

What isn't confirmed yet

Label approval from the TTB suggests the beers could be sold, but it does not guarantee a release. Dexerto points out that several key details remain unknown:

• Whether Rockstar or Tripping Animals Brewing will formally announce the beers
• When they might go on sale
• How much they would cost
• Whether they would be available nationwide or only in Florida

Until either company comments, the filings are the only evidence that the drinks exist beyond the games. Given the Miami-area brewery and Rockstar's existing marketing push in the city, a local launch timed to November 19 would fit the pattern, but no source has said so.